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VELSIPITY Branded Audio Spots
🏆 DTC Awards Finalist 🏆
Living with UC can be like going on a blind date... with a werewolf
Blind Date with a Werewolf
00:00 / 01:00
Ever tried to bike to work with an outlaw motorcycle gang?
Biking to Work
00:00 / 01:00



Agency: Publicis Health
My Role: Copywriter
Creative Director: Chris Hansen
The Ask: How do you translate a visual brand asset into audio while staying within regulatory guidelines?
Our Process: The brand campaign, Calm the Chaos, visually shows the transition from UC flare to remission. We needed to find a way to translate this, and started with recognizable sounds that translated as chaos.
The Result: Two award-winning audio spots that fit within the strategy of the larger campaign.
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